Support culture. Connect with an international audience. Be part of something meaningful.
WoW Gstaad is more than a literature festival, it is a growing cultural platform that brings together influential voices, global audiences, and a unique alpine setting. Each year, we welcome authors, entrepreneurs, creatives, and decision-makers from around the world for a weekend of ideas, conversations, and connection.
By partnering with WoW Gstaad, you align your brand with:
A curated, high-quality cultural experience
An international and engaged audience
A strong local and global network
A platform built on storytelling, creativity, and impact
Our sponsors are not just supporters, they are part of the experience. From visibility across venues and materials to integration within the programme itself, we create tailored partnerships that feel authentic and valuable.
CULTURAL FRIEND
CHF 8’000
Ideal for small brands or institutions looking for elegant visibility
Includes:
Logo on the WoW Gstaad website
Mention on Instagram & LinkedIn
Logo in the printed programme (Sponsor page)
Logo on select printed materials (e.g. banners, flyers)
2 complimentary weekend tickets
Option to include a branded item in the official festival tote bag
Optional Add-on:
Giveaway (e.g. book voucher, product sample, mini tasting)
BRAND PARTNER
CHF 15’000
Designed for growing or established brands seeking mid-level impact
Everything from the CULTURAL FRIEND package, plus:
Featured placement of logo on:
Logo on Event banners
Official tote bags
1/2-page ad in the printed programme booklet
4 complimentary tickets
1 dedicated Instagram or LinkedIn post (with tagging and CTA)
Opportunity to:
Include a voucher or product in the guest bags
PRESENTING PARTNER
CHF 30’000
For premium brands looking for maximum exposure and audience engagement
Everything from the previous tiers, plus:
Top logo placement on all materials (online + print)
Back cover or double-page ad in the programme booklet
Large on-stage event banner or custom signage at key venues
6 complimentary VIP tickets
Verbal mention during opening/closing speeches
Opportunity to:
Co-create a limited edition product (e.g. branded notebook, pen, or tote bag)
Offer a weekend giveaway or luxury prize (e.g. dinner, spa, hotel night)
Become a Partner of WoW Gstaad
We believe in long-term relationships, thoughtful collaborations, and shared values. Whether you are a brand, institution, or private supporter, we would love to explore how we can work together.
Let’s create something meaningful, together.
Get in touch: roel@wowgstaad.com
We’re happy to schedule a call and walk you through the opportunities in detail.
Join us in preserving literature, supporting writers, and inspiring readers around the world.
Our Partners
Our Book Partners
